by Sara Jayne Slocombe | 29 Nov 2023 | Blog
The job of each step in marketing is simply to get people to take the next step. When you know how well each step is working, you can see what’s best to spend your time improving first. In this blog, we’re going to talk about your sales funnel and calculations you can...
by Sara Jayne Slocombe | 9 Sep 2023 | Blog
In any decision you make, there are both numbers and less tangible things to consider. I always say the goal is not to create a “Computer says no” kind of business. The goal is to use your numbers together with feelings and qualities to create the business of your...