Before I worked with you, I would do my books on the dreaded January. It was the only time I would look at money. I would get very stressed. Obviously you don’t know how you’re doing, do you? You don’t know how profitable you are. You don’t know about any of your products: are they making money?

For someone like me who completely buries their head, it was a really big thing to get my head around. It was quite monumental to realise I’m actually earning money because I don’t feel like I’m earning money. Actually looking at the books, I’m actually earning quite a bit of money.

Having you there to encourage me to face it led was just incredible.

The experience was transformational. Purely because it has completely transformed my business. Every aspect. I get a lot of copycats. Now, when they’re undercutting me, I know they’re making a loss. So it’s given me a lot of confidence to let people copy me. At the end of the day, I know the figures because we’ve been through it together. I want a business that’s going to last and not put me in debt. That’s not what business is about; it’s an energy exchange. I have so much confidence now.

I know what I can afford to do now. I can actually sit there like a businessperson and say, ‘That was not a financially safe thing to do. Don’t do it again!’

Going out and doing talks knowing that I can help other business owners, knowing that I am profitable. Knowing the figures so I can grow the profit.

Anyone who has ever had eureka moments will want to be in a mastermind that’s built the way Sara-Jayne structures them. It can take a little group of creatives in various iterations of a business-orientated world and give them a well-rounded perspective that helps clarify what they can do, and how they can set about to do it.

It doesn’t demand, but it reveals. It empowers, because there is something reassuring about bouncing ideas around with contemporaries who inhabit different worlds but utilise the same business philosophy, principles, and standards. More self-employed people need this as part of their strategising — I certainly benefit from it.

I worked with Sara-Jayne for over a year with a small charity with which I had been involved for over 6 years, to say she brought clarity and calmness to the mess they were in is a massive understatement. Sara-Jayne was always available to help and made sure everything made sense. Sara-Jayne implemented new ways to get important information in like invoices, she simplified a very outdated and time-consuming process that was in place before she set her genius to work on it. Sara-Jayne is one of the most professional and understanding people I have worked with. I have worked as a counsellor for over 13 years so I can recognise an empathetic and genuine person when I meet one and Sara-Jayne is certainly this and much more. I wholeheartedly recommend her work and I look forward to any future contact with Sara-Jayne, if I need her services in the future I will definitely be contacting her to put her particular brand of knowledge, understanding and empathy into action for me.

A huge thank you for the bookkeeping spreadsheet! It’s amazing! Made my end of month mad rush to do the books so so so much easier! Absolutely love it thank you so so much!

Her expertise and ability to demonstrate her scale of knowledge in order that the customer would understand was invaluable. She encouraged and patiently ensured that our workforce could get on board with new applications. She could explain our new support system with such ease and in easy to understand terminology.