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Amethyst Racoon has brought clarity and responsiveness to the financial workings of New Mills Festival. We can now see the current state of each project and event within the Festival as well as overall figures. Additionally by having immediate access and understanding of all our figures when she attends meetings Sara-Jayne is able to directly respond to any queries that arise on whatever aspect of our finances.

For the project that I was directly responsible for she ensured that it came in on budget and was able to follow through on all grant requirements, etc. Beyond that she is personally interested in how the various events are doing and can contribute informed suggestions on how to proceed.

I would happily recommend her services to any arts organisation or individual trader.

Her expertise and ability to demonstrate her scale of knowledge in order that the customer would understand was invaluable. She encouraged and patiently ensured that our workforce could get on board with new applications. She could explain our new support system with such ease and in easy to understand terminology.

The information Sara-Jayne provided my members helped them to gain so much clarity and confidence around their book keeping, they were all very grateful!

I worked with Sara-Jayne for over a year with a small charity with which I had been involved for over 6 years, to say she brought clarity and calmness to the mess they were in is a massive understatement. Sara-Jayne was always available to help and made sure everything made sense. Sara-Jayne implemented new ways to get important information in like invoices, she simplified a very outdated and time-consuming process that was in place before she set her genius to work on it. Sara-Jayne is one of the most professional and understanding people I have worked with. I have worked as a counsellor for over 13 years so I can recognise an empathetic and genuine person when I meet one and Sara-Jayne is certainly this and much more. I wholeheartedly recommend her work and I look forward to any future contact with Sara-Jayne, if I need her services in the future I will definitely be contacting her to put her particular brand of knowledge, understanding and empathy into action for me.

Before I worked with you, I would do my books on the dreaded January. It was the only time I would look at money. I would get very stressed. Obviously you don’t know how you’re doing, do you? You don’t know how profitable you are. You don’t know about any of your products: are they making money?

For someone like me who completely buries their head, it was a really big thing to get my head around. It was quite monumental to realise I’m actually earning money because I don’t feel like I’m earning money. Actually looking at the books, I’m actually earning quite a bit of money.

Having you there to encourage me to face it led was just incredible.

The experience was transformational. Purely because it has completely transformed my business. Every aspect. I get a lot of copycats. Now, when they’re undercutting me, I know they’re making a loss. So it’s given me a lot of confidence to let people copy me. At the end of the day, I know the figures because we’ve been through it together. I want a business that’s going to last and not put me in debt. That’s not what business is about; it’s an energy exchange. I have so much confidence now.

I know what I can afford to do now. I can actually sit there like a businessperson and say, ‘That was not a financially safe thing to do. Don’t do it again!’

Going out and doing talks knowing that I can help other business owners, knowing that I am profitable. Knowing the figures so I can grow the profit.